our story
— our story —
—
Hi! We are Cristín Mann and Peter Mann. Yes, we're married and yes, we disagree with each other... often!
There is one area on which we absolutely agree. We love to use our curiosity and creativity to uncover new understanding to engage with consumers better than ever before.
We do this by working collaboratively, challenging established thinking and co-creating new strategies to deliver growth. We’re excited to learn more about you and the challenges you face, to help you drive your business forward.
At heart we are a duo of innovators. Who happen to be consumer and research experts. We understand (most of) the whole gamut of research approaches and technologies that are out there, whilst staying very open to new ways of doing things, in a rapidly changing industry.
Cristín is a client consulting and custom research expert, having spent most of her career using ad hoc research (qual and quant, but mostly quant) to help long term client partners get closer to their consumers, shoppers and influencers. She has worked closely with Unilever, Reckitt Benckiser, Nestlé, Visa, WD-40 and Wickes to name but a few, over a 20+ year consulting career.
Pete is a strategic insight consultant and innovator, with particular strengths in retail, technology and process, as well as a second to none knowledge of continuous data systems and analytics. His 20-year career at Kantar Worldpanel saw him build trusted advisor relationships with some of the biggest and toughest UK retailers, innovate processes and products that didn’t just ‘meet’ clients’ needs, but step changed their experience for the better, and created a legacy of high performing teams who would continue to break the mould.
Together, we bring together a wealth of expertise, creative and strategic thinking that gives our clients a real edge. In a small but perfectly formed package.
