deliver brilliantly
This is the page description.
— deliver brilliantly —
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In a world of reduced investment, streamlined resource and challenging deadlines, delivering ‘ok’ can often become, well, ‘ok’.
Not for us.
Our commitment to brilliant delivery is based on experience of what it takes to move from insight to action. Client teams need to be inspired and emotionally engaged, if they are to act. To achieve this, we prioritise quality over quantity, insight over information, interaction over presentation. Because if there is no action, then frankly it's just a waste of time and money.
We are all for efficiency via process, smart design, use of technology, and smart use of resource. Not at the expense of delivering brilliantly, but rather in order to deliver brilliantly.
What do we mean by ‘brilliant delivery’ in terms of insight?
Be clear what’s at stake
Capture the ‘question behind the question’ – the one the business cares about
Pragmatic design
Needle in haystack = expensive waste of time. Work through a realistic approach upfront and be prepared to adapt if needed
Be respondent-friendly
Short, mobile-friendly survey that we can get people to answer. Zero fat
Build on what you know
What hypotheses do we have about the results? Will our design answer them?
Co-creation
Planned client input to story development and recommendations. Invaluable
Engagement
How can we best communicate results to aid understanding, engagement, decision taking for the key stakeholder(s)?